GEO Services

    What is the Free AI Visibility Scorecard?

    The Direct Answer

    The AI Visibility Scorecard is a free diagnostic tool from GEO Intelligence that assesses a business's current visibility to AI tools — ChatGPT, Google AI Overviews, Claude, Perplexity, and others — across six key pillars. Each pillar is scored individually, producing an overall AI Visibility Score out of 100. Results are delivered by email within 24 hours. No credit card is required and there is no obligation to proceed further.

    Why It Exists

    Most UK businesses have no idea how visible — or invisible — they are to AI tools. They may have a functioning website, a Google Business Profile, and a reasonable Google ranking, and still score close to zero in AI-generated recommendations.

    The Scorecard exists to make the invisible visible. The average UK SME scores around 23 out of 100 — meaning most businesses are almost entirely absent from AI-generated answers despite having an active online presence.

    The Six Pillars

    1. Schema Markup

    0–20 points

    Does your website contain the structured data that makes it machine-readable to AI tools? Most UK business websites have no schema at all.

    2. AI-Ready Content

    0–20 points

    Is your content structured in the answer-first format that AI tools can extract and cite? This assesses whether your pages directly answer questions customers are asking AI tools.

    3. Entity Footprint

    0–20 points

    Does your business exist as a recognised, consistent entity across multiple trusted online sources? This assesses breadth and consistency across directories, review platforms, and publications.

    4. Third-Party Citations

    0–20 points

    Are you mentioned and referenced by credible independent websites? This assesses the quality and quantity of independent references to your business.

    5. Google Business Profile

    0–10 points

    Is your GBP complete, accurate, and well-reviewed? This assesses completeness, review volume, recency, and consistency with your other online presences.

    6. Brand Authority Signals

    0–10 points

    What is the cumulative strength of your business's online credibility signals? This assesses social media, LinkedIn, Companies House listing, industry accreditations, and digital footprint depth.

    What You Receive

    The Scorecard report delivered to your email includes:

    • Your overall AI Visibility Score out of 100
    • Individual scores for each of the six pillars
    • A plain-English explanation of what each score means
    • Your three highest-priority actions for improving AI visibility, ranked by impact
    • A benchmark comparison against the average UK business in your sector
    • An optional follow-up call offer to discuss the findings in detail

    Who Should Get a Scorecard?

    • Business owners who want to understand where they currently stand before deciding whether to invest in GEO
    • Marketing managers who want an independent assessment alongside existing SEO reporting
    • Businesses that have searched for their own services on ChatGPT and found they don't appear
    • Companies preparing a digital marketing strategy for 2026 and beyond

    How to Get Your Scorecard

    Visit the scorecard page and submit your business name, website URL, industry, and location. Results are delivered to your email address within 24 hours.

    No credit card. No sales call unless you want one. No obligation.

    GEO Intelligence

    GEO Intelligence is a UK-based AI visibility consultancy, part of Capital Web Systems Ltd, based in the East Midlands. Contact us at hello@geointelligence.co.uk. Monthly plans from £299/month, no contracts.

    Find out how visible your business is to AI tools — free, no obligation.

    Get Your Free AI Visibility Score →